Life is hard for the bedroom musician. Nobody respects a guy who goes up to an audience and mumbles into a microphone:
“Hi, I’m going to play songs from my laptop.”
Then for the next 45 minutes you see this guy pretend to jam out on a better laptop than the one you have at home. Of course, there’s always the chance that he’s just playing MP3s out of it as he’s winning solitaire games. Usually there’s one or two of their friends in the audience as plants. After the show they usually say what a great job the guy did nodding his head back and forth along with staring blankly at a computer monitor.
Life is hard for these artists. It used to be acceptable to have those kinds of concerts. No longer can anyone tolerate it. You just don’t have the labels as interested. Each time a guy comes on stage with a laptop the audience groans. Only somebody like The Field, who plays decadent dance music, can get away with this. And even he included actual musicians on his second album.
Some labels like 12k, City Centre Offices, and a few others accept this as a legitimate art form. But for most, one is the loneliest number that you’ll ever do. Waking up in the morning and writing MP3s just has been sort of frowned upon. Thus, you either need absolutely amazing material (Like Washed Out), or, more realistically, you need to flesh out your live sound with a full band, like what Toro Y Moi does (and should continue to do).
Besides the obvious joy of having actual friends, being a bedroom artist now carries a derogatory connotation, like you can only be bothered with this before you go to sleep or after you wake up. Heaven forbid you actually spent time on making this good. See Jandek as a bedroom artist for further evidence that there’s something a little off about it.
Plus (and this might be the most important) without those other bands members, you’ll never get sweet advertising money. Do you really think that WAVVES would be as successful if he didn’t have Mountain Dew? Of course not, he’d be living on the streets. Just like Twin Shadow is the spokesperson for Robitussin, or the Polyphonic Spree advertises for Prozac. It just makes sense, and having a creepy, lonely dude explain that to you doesn’t have the same effect.
So if you’re going the route of bedroom musician, fine. You can write those songs in your PJs, but keep in mind at some point, if you become successful, you’ll need a group of musicians good enough to learn the songs but not good enough to actually make it on their own. Perhaps you have a music teacher friend, or a guy who does weddings. It doesn’t matter so much where they are from, but that they will propel you to another level. As you grow together, you’ll gain access to Converse’s recording label and someday use Motel 6’s warm welcome to all touring artists.
A-level doesn’t involve being alone anymore.